Over the last 5 to 7 years as Florida's small to medium businesses
were experimenting with website advertising & marketing, out-of-state and overseas marketing companies are taking your revenue!
That's right... local Floridians are buying products and services
online right now, but not from Florida businesses! Florida Business is losing Millions to out-of state
advertising & marketing online!
The answers are right here, but if you have a "free Seeker", attitude, or you have
no time to read and learn HOW to market and advertising in the global marketplace,
then you have already displayed that you have no confidence in your business model.
Who is to blame?
Who should the finger be pointed at? If you absolutely need to
assign blame instead of searching for ways to be part of the cure,
then the answer would be two fold: 1. The internet has no global
boundaries and it doubles in size every 45 days or less. 2.
Education - this requires reading, study and action. Nobody
has time to read anymore, and many are happy with not understanding... yet that big un-tapped revenue stream is as close as
your phone lines (the internet).
The life blood of Florida's economy is
you, the small to medium business owner... not the big fortune 500 glass and
glitz businesses! However, it is the big glass and glitz
businesses that have the resources to hire online marketing experts
whether it is internal or as a sub contracted service. Just
"Having" a web site in today's economy is one major waste of money
unless you spend large off-line funds for printing and mailing
materials to support it, or dig deep into online marketing.
Many online marketing opportunities still have the highest ROI, or
"Return on Investment" over any other form of media, and it works
24-7-365!
Go ahead and pat yourself on the back, your competition
will
never read this
far!
There is no reason for your Florida business to participate in this so
called recession, there is a vast un-tapped revenue source out there,
you just have to read, learn and get very aggressive right away!
Either you can choose to fix it, or you can continue to wait for someone else to fix it!
(Good luck with the waiting side)
Business owners are the leaders of their
communities, people look up to them and it's time to help educate
them with some things that local media and the government can't or
won't handle for you! Your local media (newspapers, TV, radio
and magazines) sell advertising to
out-of-state & overseas companies, so why would they want to bring these facts
into the news? The government's hands are tied as they have
been pushing hard for out-of-state & overseas "Free Trade"
for large companies and would look pretty silly
trying to reverse course now and create a "Buy Florida" campaign...
so it is up to you, the Florida small business person to take the lead
and be part of the change, and to help spread the word that this change is
needed!
Don't
despair and think there is no way to combat these losses...
but it will take a "coming together" of Florida businesses under one
easy to find, easy to navigate online system that covers all 67 Florida
counties, all 331 incorporated Florida cities and be completely exclusive to
businesses with Florida addresses only! Then it requires the
leaders... Florida business owners to spread the word and help educate
other businesses and our residents that Florida is open for business
and they should be searching Florida for what they want and need first!
The 3 most important components once you have a website are:
Advertising, Marketing and Location, Location, Location!
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1. Join a large business marketing network
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2. Become a respected resource online
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(Fantastic new product coming soon, keep checking) |
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Be there... Be found... Get Results!
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Be known... Get Results!
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If
BeNumberOne.com could re-align only one online misconception, this would
be it... Web design is web design, and internet marketing is
internet marketing. Web design is the visual display, Internet
marketing is what brings people to that visual display!
For those who want to
dig deeper into this statewide project, scroll down for a great read...